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Last Updated May 9 2024
Clothing is the most popular category of sites made using Shopify. If you want to be part of this high-demand, high-competition category, it’s important you observe what the best are doing in terms of store design, among other things.
For your inspiration…these are some of the most successful and well-designed fashion and clothing stores made with Shopify.
You’ll find a range of design styles on this list — I’ve included everything from minimalist designs to bright and busy designs.
But every store I’ve included has one thing in common: their design moves customers to purchase.
Tip: Use ← and → arrow keys to browse.
Skims is the underwear and shapewear brand of TV celebrity and social media star Kim Kardashian. The brand’s rise has been astronomical and is currently valued at $4 billion, up $2 billion+ in the last couple of years.
Fun fact: Kim’s new venture, Skkn by Kim, is also made using Shopify. It’s a great inspiration for a Shopify beauty store.
Started in a small garage in the UK as essentially a dropshipping store, Gymshark is today a leading fitness apparel and accessories brand that makes over $500 million annually.
Over the years, they’ve built a massive community of over 5 million social media followers in more than 130 countries. In addition, they also foster an offline community by organizing world tours where Gymshark customer can meet their fitness idols and make purchases in person during events.
In 2017, Fashion Nova was one of the most searched-for fashion brands in the world. It was searched alongside Gucci and Chanel.
One of the reasons why it’s a globally accepted brand is its affordable pricing and clothes available for men and women of all sizes. In addition, the brand is also endorsed by global stars like Kylie, Blac Chyna, and Cardi B.
As a part of their marketing campaigns, they ask customers to post pictures of their clothes on their social media profiles. In return, Fashion Nova picks the best photographs and features them on its homepage.
Allbirds is an American footwear and clothing brand. Within the first two years of its inception, the company clocked a billion-dollar valuation and has generated $250M+ in revenue last year.
The brand sells its products exclusively on its Shopify-powered website and retail stores (through Shopify’s POS).
Bombas sells high-quality socks, t-shirts, underwear, and more through its Shopify Plus website. Among other things, the brand is known for supporting the underprivileged. For every product they sell on their website, they donate similar clothing items to homeless people in the US. They’ve donated over 50 million clothing items to date—commendable!
The brand gained massive popularity after it appeared on the American business reality TV show Shark Tank, where it raised $200,000.
Fun Fact: Before Shopify, Bombas ran on Magento. Unfortunately, their Magento website crashed twice—once during their Shark Tank episode premiere and again when the episode re-ran. Why? Simply because they couldn’t scale on demand. After moving to Shopify, they solved scaling issues and saved close to $100,000 in platform costs.
Alo is one of the biggest yoga brands in the world, with a $200 million+ revenue. It sells yoga wear and accessories.
The brand has millions of social media followers and has been endorsed by even bigger pages/influencers like Hailey Biber, Gigi Hadid, Addison Rae, and Kendall Jenner.
Chubbies is a San Francisco-based online clothing brand selling trendy shorts, pants, shirts, and jackets.
Chubbies has been successful in building brand loyalists from the very start. Currently, they nurture a community of over 2 million followers across social media and over 1.5 million subscribers of ‘Chubster Nation,’ their email list. This has helped them consistently make tens of millions in revenue.
Pangaia is a direct-to-consumer and B2B materials science company that brings eco-friendly innovations and patents into the everyday lifestyle products industry. On the DTC front (where they use Shopify), Pangaia designs and sells eco-friendly clothing & accessories for men, women, and children.
Good American focuses on body-positive, inclusive women’s fashion, offering a diverse range of clothing that includes jeans, swimwear, and activewear. Their products are designed to accommodate a wide range of body types, featuring sizes from 00 to 32. The brand is particularly known for its “Always Fits” jeans, designed to adapt to changes in size.
Kotn is a Canada-based fashion brand selling apparel to millennials and Gen Z-ers. New-age buyers love the brand for its message on longevity over trends. Kotn’s designs are unique and can be styled in different ways. In addition, their clothes are long-lasting because of their material - a robust and refined type of Egyptian cotton, also called Gossypium Barbadense.
Kotn is also a Certified B Corporation®, voted Best for the World™. This means the business is meeting performance standards, accountability, and transparency on factors from employee benefits to charity, etc. For example, they’ve funded 15 schools and supported 2000+ farms on the charity front.
Black Halo offers chic, tailored dresses for modern women. The brand is known for its sophisticated designs, such as the iconic Jackie O Dress, which is crafted for versatility and style and perfect for various occasions, from office wear to evening outfits.
Parade is a modern underwear brand known for its focus on comfort, inclusivity, and sustainability. Founded by Cami Téllez, the brand offers a wide range of eco-friendly products, including underwear, bralettes, and apparel designed to accommodate sizes up to 5XL.
Tentree is an eco-friendly clothing brand that uses materials like organic cotton, hemp, recycled polyester, and Tencel. For every item sold, they plant ten trees to contribute to global reforestation efforts. They aim to plant one billion trees by 2030 and offer a wide range of sustainable products for men, women, and kids, including hoodies, joggers, t-shirts, and more.
Asphalte is a French clothing brand focusing on sustainable fashion through a pre-order system to avoid overproduction. They emphasize eco-friendly materials, ethical European manufacturing, and involve customers in design decisions.
Laura Canada is a women’s clothing retailer that offers a wide range of sizes and styles, including dresses, pants, tops, and outerwear. Their collections are designed to fit every body type, providing stylish and practical options for any occasion.
Taylor Stitch offers classic and durable men’s clothing with a focus on sustainability and ethical production. Their products range from shirts to footwear, designed for longevity and minimal environmental impact.
Faherty Brand offers comfortable, high-quality clothing with a focus on sustainability and social responsibility. Their products, ranging from casual wear to accessories, are designed for versatility and crafted using eco-friendly materials.
Kith operates multiple flagship stores worldwide and has store-within-a-store locations in high-end department stores like Bergdorf Goodman and Selfridges. This is their online store, and it’s made with Shopify.
Flag & Anthem offers quality casual wear for men and women, featuring detailed, versatile styles at affordable prices. Their collection includes shirts, jeans, and performance wear, designed for both comfort and durability.
Babyboo Fashion specializes in trendy women’s clothing suitable for various occasions. They offer a wide selection of dresses, playsuits, and accessories and are known for its sparkle and satin lines.
Instant Swim sells sustainable swimwear made from recycled materials. Founded by former international swimmer Rosanna Arnold, the brand’s stylish and durable products include ultra-chlorine-resistant fabrics for long-lasting wear.
This store is made with one of the top Shopify themes for clothing brands, Palo Alto.
The Frankie Shop has sophisticated, oversized suits and fashion that blend New York’s modernity with Parisian elegance. Founded by Gaëlle Drevet, it appeals to those valuing individual style and self-expression.
Noserider Surf Club, founded by Emma Bukowski, offers sustainable surfwear. Their collection includes surf suits, bikinis, and rash guards that are both fashionable and functional.
Sun Bleached Swim makes sustainable swimwear and beach apparel in Hawaii. It caters to people who enjoy beach activities and prioritizes ethical production practices. The swimwear is made from recycled ocean waste and designed to be both functional and stylish.
RAGS offers stylish and practical clothing for all ages. They are known for snapless rompers designed for easy dressing. The brand started by selling hand-made children’s clothing and quickly expanded to include a full range of outfits for babies, kids, and adults.
Japan TKY sells timeless, high-quality clothing for modern women. Their style blends traditional Japanese simplicity with contemporary European style. Their collection is durable and easy-care, perfect for both work and casual wear.
Oh Polly is a rapidly growing international fashion brand known for its trend-driven, high-quality products, which are designed and produced in-house. Established from charitable beginnings, it supports philanthropic initiatives through The Brannerson Foundation and is committed to ethical supply chains and sustainability.
Star Cadet is a lifestyle apparel brand and artisan print shop founded by Olan Rogers. It caters to creatives by offering unique and original clothing items like shirts, hats, joggers, jackets, and more, as well as official merchandise for the animated series Final Space.
Kross Kulture is a Pakistani online store that sells women’s clothing, including elegant ready-to-wear dresses, luxury prets, and unstitched garments. They offer high-quality embroidered dresses and trendy clothes at affordable prices and ship worldwide.
This is the merch store of the most popular YouTuber, MrBeast. You can buy MrBeast-branded t-shirts, hoodies, and more.
RHODE offers vibrant, feminine fashion with a focus on bold prints and playful designs that blend comfort with a touch of elegance, suitable for both everyday wear and special occasions.
Rezek Studio creates handmade, colorful women’s fashion with bold, disco-inspired designs. Each piece is made in Los Angeles.
Shop-Pêche is a New York boutique offering vintage-inspired women’s wear and jewelry with a modern, minimalist aesthetic. Established in 2017, the store caters to women who appreciate timeless pieces. It has both a physical store and an online platform with a variety of clothing options.
Kirrin Finch is a Brooklyn-based brand that offers menswear-inspired clothing tailored for women and non-binary individuals. Founded by Laura Moffat and Kelly Sanders Moffat, the brand focuses on providing stylish, well-fitting apparel that challenges traditional gender norms in fashion. Their offerings include suits, blazers, and dress pants designed for comfort and style.
Love Luna sells a range of affordable, reusable period and leak-proof underwear designed for both comfort and sustainability. Their products include various styles suitable for different absorbency levels and are made to feel like regular underwear. Love Luna also provides products for light bladder leakage and other eco-friendly menstrual solutions.
FIGS makes a variety of premium medical apparel designed for healthcare professionals. Their clothing line includes scrub tops, pants, and accessories made from their signature FIONx™ fabric, which is moisture-wicking, anti-wrinkle, and includes four-way stretch for comfort.
Carhartt is known for its durable workwear and accessories that are designed for heavy-duty use. They offer jackets, sweatshirts, boots, and more for men and women and provide custom workwear options as well.
Universal Store is a popular online fashion destination for both men and women. It offers the latest trends from various brands, including clothing, shoes, and accessories. The store features statement pieces, essential items like street sneakers and jackets, and denim and swimwear.
Livestock, or Deadstock, is a Canadian retailer known for its exclusive sneakers, streetwear, and accessories. They offer a wide selection of brands, including Nike, Jordan, and New Balance, and are popular for limited-edition releases.
Outdoor Voices is an activewear brand that prioritizes sustainability and enjoyment in exercise. It offers a variety of comfortable and stylish clothing for both men and women designed to support active and enjoyable lifestyles. Outdoor Voices’ commitment to environmental sustainability is integrated throughout its production and packaging processes.